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June 2, 2010, 3:32 pm
When I was younger, I used to believe in perfect people. I would look in magazines or watch TV and wish I was as pretty or perfect as the celebrities I was looking at. There were, and still are, people in my school or other people I meet who seem to have it together. They are smart, beautiful, nice—and they have the coolest families. I used to compare myself to some of them until I realized that I was wrong.
My mom would tell me that nobody’s perfect. People may appear that way, but the ugly truth is that [ ...continue reading ]
May 13, 2010, 8:37 am
Today I went to my very first conference! It was called What Teens Want Marketing Conference. As we walked in, I was handed a guest pass and a gift bag full of many different items, including a cute notepad and pen, a Pop Star magazine, a $10 prepaid card to Stardoll and some other stuff, too. Being at a conference about, well, me automatically made me feel quite special. We walked into the big hall where the conference was being held—it reminded me of a room where a bar mitzvah might be hosted. We sat down at a [ ...continue reading ]
April 13, 2010, 4:51 pm
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My Facebook inbox is constantly full of messages sent to my whole family by my dad. Messages consist of “Congratulations to Reuben [my little brother] on his band’s first gig [Vapor Friday]. They were great!” or “Happy Birthday Cousin Jordan!” We discuss family vacations, Thanksgiving plans and any other news. This is the only reason I am friends with my dad on Facebook, hence the limited profile. [ ...continue reading ]
April 5, 2010, 10:30 pm
In the next few years, I will be deciding what college I want to go to. This is probably the biggest decision in my life so far, and I will only be 16 when I am making it! It’s great to have options and to be able to consider different choices, but sometimes I wish someone would just tell me, “Christine, you have to go to this school, and that’s it, period.” That way, if it’s the wrong decision, it’s not my fault.
There are so many things about this that make me nervous. What if I go [ ...continue reading ]
March 1, 2010, 3:13 pm
When you wake up each morning, it’s that subtle song that keeps you relaxed and willing to get out of bed. When you’re getting dressed for a party or an evening out, it’s that upbeat song that pumps your heart and makes you want to sing and dance.
There’s a type of music for every mood. Music can cure your boredom or your sadness and can even put you right to sleep when you’re having a hard time keeping your eyes shut. It zones you out, sometimes in a bad way. But most of the time it lets [ ...continue reading ]
February 10, 2010, 9:02 am
Welcome to The Sisterhood blog, a forum for teenage girls and marketing professionals to exchange insights about what girls want and how marketers can give it to them.
It feels like a homecoming for me, since I’ve been working with teenagers almost since I was one myself. In 1989, I became president of a company that marketed career services to students through job fairs and a magazine. (The New York Times profiled me and said I “think young.”) In the 1990s, I organized focus groups at tweenager slumber parties for Levi’s and online for AOL, oversaw a daily viewer [ ...continue reading ]
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